Blog di Sam john -- Archivio di Gennaio 2020 (24)

Popular Link Building Tactics You Should Actually Avoid

Google has been whittling away the value of links since the beginning of the search engine.

The reason Google chooses to ignore certain kinds of links is that those links do not represent a true recommendation.

As far back as 2005, I was told by a Googler at a conference Q&A that Google depreciated links from pages that are irrelevant, like from a footer “powered by” link.

That’s an example of Google removing irrelevant links from what they count as a link signal for…

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Aggiunto da sam john su 13 Gennaio 2020 a 12:12 — Nessun commento

Instagram User Growth Drops to Lower Levels Than Previously Expected

According to a new report, Instagram’s user growth has dropped to single digit percentages for the first time.

Data published by shows Instagram’s user base grew by 6.7% in 2019, which is down from 10.1% growth in 2018. Starting in 2020, eMarketer estimates Instagram will grow slower than what was previously expected.

In addition to older age groups not joining Instagram, eMarketer attributed the slower-than-expected user growth to increased competition from Snapchat and…

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Aggiunto da sam john su 10 Gennaio 2020 a 11:50 — Nessun commento

Ethical Link Building Strategies for 2020

Expert interviews, roundups, or quotes are fantastic content marketing tools that can help improve content impact.

It’s always interesting to gather multiple opinions from different sources on a single subject to understand concepts and utilize experience from more than one source.

It makes for fantastic user experiences when reading and looking to implement new ideas.

Because of this, reporters, journalists, and writers are always looking for people to contribute to…

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Aggiunto da sam john su 9 Gennaio 2020 a 14:53 — Nessun commento

How to Use Guest Blogging to Build Relationships

Guest blogging is a popular link building strategy among many brands.

But only a few of them use it successfully.

Why is that?

Guest blogging sounds like a pretty straightforward idea: you publish content on an external site to secure links back to your site.

Basically, you are exchanging your well-written content for a quality link.

At first glance, this looks awesome.

But is actually a cost-effective way of acquiring links?

From my…

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Aggiunto da sam john su 3 Gennaio 2020 a 12:01 — Nessun commento

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