Blog di Sam john -- Archivio di Maggio 2020 (31)

Google May 2020 Update: What We Learned

The data is in on who the winners and losers are. With this information one can begin to get a feel for the contours of what this update is about.

It’s been said that people are streaming less music. So it’s somewhat interesting to see that music related sites and companies like Spotify have experienced a -13.72% drop in visibility, Pandora has lost -2.95% and Last.fm has lost -15.33%.

Is that a reflection of search trends being mirrored in the search…

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Aggiunto da sam john su 12 Maggio 2020 a 15:28 — Nessun commento

Google Update and Search Console Lag

Google Search Console is a dashboard provided by Google for publishers to get an overview of keyword traffic, indexing problems and other information that is useful for a publisher, particularly during a Google algorithm update.

Information from the Google Search Console could be useful for identifying any ranking improvements or issues during an algorithm update.

That’s why it’s important that the search console data does not lag behind.

Rankings and traffic…

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Aggiunto da sam john su 11 Maggio 2020 a 14:52 — Nessun commento

Elementor Pro Critical Vulnerability

Elementor Pro is the paid version of the Elementor WordPress page builder plugin. This vulnerability does not affect the free version of the Elementor plugin.

The vulnerability is rated as “critical” according to WordFence.

A hacker would need to be registered with the website in order to take advantage of the vulnerability.

If you run an Elementor Pro powered WordPress website and you allow site visitors to register in order to comment or contribute to the site, then…

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Aggiunto da sam john su 8 Maggio 2020 a 16:58 — Nessun commento

Google Update and Search Console Lag

Google Search Console is a dashboard provided by Google for publishers to get an overview of keyword traffic, indexing problems and other information that is useful for a publisher, particularly during a Google algorithm update.

Information from the Google Search Console could be useful for identifying any ranking improvements or issues during an algorithm update.

That’s why it’s important that the search console data does not lag behind.

Rankings and traffic data will…

Continua

Aggiunto da sam john su 8 Maggio 2020 a 16:47 — Nessun commento

LinkedIn Temporarily Deindexed from Google

LinkedIn found itself deindexed from Google search results on Wednesday, which may or may not have occurred due to an error on their part.

The telltale sign of an entire domain being deindexed from Google is performing a “site:” search and seeing zero results.

That was exactly the case with LinkedIn earlier today:

There were no results for LinkedIn in Google from early morning to mid afternoon on Wednesday – roughly 10 hours in total.

There’s no doubt this…

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Aggiunto da sam john su 7 Maggio 2020 a 17:47 — Nessun commento

Google: If Choosing Between Desktop or Mobile Site, Choose Mobile

Google’s John Mueller recently stated that site owners should prioritize their mobile site if they have both a desktop and mobile version.

This topic was discussed in a Google Webmaster Central hangout held on May 1, 2020.

Question: Focus on Mobile or Desktop for SEO?

An e-commerce site owner submitted a question asking whether they should focus on improving the mobile or desktop version of site.

The site owner doesn’t have the budget to update both versions, and…

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Aggiunto da sam john su 7 Maggio 2020 a 17:41 — Nessun commento

Google Confirms May 2020 Core Algorithm Update Rolling Out Today



We have the Google’s Danny Sullivan has confirmed that a core algorithm update is rolling out today – May 4, 2020.

The update will officially be known as the “May 2020 Core Update.”

Google has been one step ahead of the SEO community when it comes to naming these updates, as the company now defaults to a generic Month/Year naming pattern.

Otherwise, I would wager we’d all be tempted to refer to this as the “May the Fourth” update – or something to that…

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Aggiunto da sam john su 6 Maggio 2020 a 17:30 — Nessun commento

Google on Using Quora for Links

Quora is a website headquartered near Google that was founded by people who were formerly associated with Facebook.

Quora is a question and answer website. Questions are asked and people answer them.

The practice of using Quora for link building is essentially the same strategy for forum spamming and profile link spamming.

Forum spamming is going to a community, answering questions and adding a link to your site for “more information.”

Some white hat SEOs…

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Aggiunto da sam john su 6 Maggio 2020 a 17:19 — Nessun commento

How to Build Links to Pages Where Links Are Hard to Build

There are some that will disagree with this assertion - but in my experience, the concept of domain authority is real.

The term "domain authority" was coined by the industry site Moz.com, but has become common nomenclature in the SEO world.…

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Aggiunto da sam john su 5 Maggio 2020 a 17:59 — Nessun commento

The Differences Between White Hat vs. Black Hat vs. Gray Hat SEO

Black hats and white hats were used all the way back in the 1920s in Western films. They were an easy way for the audience to tell the difference between the hero and the villain.

The hero wore a white hat.

The villain wore a black hat.

The terminology has been adopted in various industries through the years, notably security.

Black hats and white hats are a way of describing malicious and ethical hackers.

What Is White Hat & Black Hat in SEO?

The…

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Aggiunto da sam john su 4 Maggio 2020 a 16:59 — Nessun commento

Ecommerce SEO Tips to Improve Organic Performance

We are living in some uncertain times right now with schools and businesses closed, people losing their jobs, etc.

Some industries like travel and tourism are getting hit very hard while some businesses that are ecommerce driven or providing a service that people need (i.e., Zoom) are thriving right now.

Google recently launched a blog post series that features case studies on how SEO can help businesses.

This may help with convincing a boss that investing in SEO or…

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Aggiunto da sam john su 4 Maggio 2020 a 16:49 — Nessun commento

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