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Google’s John Mueller was recently featured in a video about 301 redirects in which an interesting revelation was made.
As part of the Ask Google Webmasters video series, Mueller answered the following question sent in by a site owner:
The most interesting thing we learned from the video is not the answer itself, but the revelation that Google does not help its SEO team with SEO questions.
Apparently, Google’s SEO team has been asking this same question about redirects.
The site owner who reached out to Mueller is trying to get a new URL recognized as the canonical version.
They’re trying to accomplish this through setting up a 301 redirect.
Mueller informs them Google uses many factors for identifying a canonical URL, not just redirects.
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