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Google Shares How Noindex Meta Tag Can Cause Issues
Google’s John Mueller answered a question about the use of the noindex meta tag on product pages that are temporarily out of stock. John answered the question and provided feedback on how that kind of use can throw Google off a little bit and cause more problems.
The robots meta tag is a directive level way to tell search engines to not index a web page. By “indexing” a web page, this means being included in the list of web pages to be shown in the search results pages (aka SERPs).
A “directive” is code that search engines are obliged to obey.
A robots noindex meta tag tells search engines that a page should not be included in the index. A page that is excluded from the index means that the page is excluded from being shown in the SERPs.
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