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How Google Handles Naked Links
In a Google Office Hours SEO hangout Google Webmaster Trends Analyst John Mueller answered how Google handles links that don’t have anchor text. In a follow up question he answered if text surrounding those kinds of links have an effect.
There are , including branded links, keyword optimized links, nofollowed links, etc. This question was about a type of link that is referred to as a naked link.
A naked link is a link that is in the form of the URL.
The question asked was within the context of auditing the inbound links of client sites and noticing that certain links are coded as naked links.
The SEO asking the question wanted to know how Google processed those links.
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