Most Sites Don’t Need to Worry About Crawl Budget

Google’s Search Relations team says most sites don’t need to worry about  in the latest episode of the Search Off the Record podcast.

Gary Illyes of Google discussed the topic in length, saying the team has been pushing back on their previous messaging, and adding that a ‘substantial segment’ does have to care about it.

Illyes offers two suggesting for fixing crawl budget issues.

First, try removing non-essential pages. Every page Googlebot has to crawl reduces the crawl budget for other pages.

So an excessive amount of “gibberish” content could lead to important content not getting crawled.

Illyes’ second suggestion is to avoid sending “back off” signals to Googlebot.

Back off signals are certain sever codes that will tell Googlebot to immediately stop crawling a site.

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