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SEO Tools Aren't Enough for Success – Here's Why
You must use SEO tools if you want to succeed. But you can't just buy a tool and be done with your SEO. You will be disappointed. Here's why.
When I first started in SEO, there was pretty much only one major tool dedicated to SEO on the market.
WebPosition Gold was the standard for SEO professionals of the time.
With WebPosition Gold, or WPG as it was referred too, you could run ranking reports, analyze pages against a knowledge base (that was updated and cost extra to subscribe too), and create “doorway pages” to help rank for phrases.
All-in-all, for the time it was a pretty sophisticated tool.
Many people at the time felt that this tool would be enough to SEO their site.
And in a less-competitive pre-Google world, the tool worked pretty well.
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